ProFair is now presenting KEUCO’s current bathroom editions in Paris too. At this year’s Idéo Bain, one of the leading trade shows for bathroom and spa equipment, KEUCO is show-cased as the design-oriented, top quality “Made in Germany” brand. ProFair’s concept of staging each bathroom design as a separate mise-en-scène not only emphasises the wide range of KEUCO products, but transports the visitor into an aesthetic environment of well-being.
And now, at the famous Parisian department store BHV Rivoli, customers can purchase their bathroom accessories from the new KEUCO shop. The stylishly modern atmosphere of this open and transparent shop-in-shop designed by ProFair is as unmistakeable as the brand. A highlight is the integrated video installation by Arthaus Nowodworski, “Au bord de l’eau”.